There are a lot of real estate agents who seem to be struggling right now and a lot of it is can be in their head. Everyone thinks that the grass is greener on the other side. Some may say that if they were in a different city then the market would be different and could be better.
This begs the question, why are successful people successful no matter where they are. The majority of successful real estate agents focus there time and energy on 6 activities:
1. Generating Leads
2. Following Up
3. Showing Properties
4. Taking Lisings
5. Writing Contracts
6. Negotiating
Every real estate agent should be prospecting and generating new leads. Everything starts from here. If an agent is prospecting everyday then everything else will follow into place. Some agents may say that they do not have any homes to show or contracts to write.
Then prospect and get yourself out there. Let people know who you are and what is going on. You have to get in front of their face. People buy real estate from people and sign contracts with people. However this does not mean you have to become a nuisance and spam people with advertising from you that they did not ask for.
If you are a successful prospector and lead generator then you will always have success. This is by far the most important thing that all real estate agents need to know how to do exceptional and yet the majority have no idea what or where to start.
Here is a website that will help real estate agents in the prospecting and lead generation activities.
October 24th, 2008 at 12:08 pm
Great tips. We offer much of the same advice to agents that work with us. Too many agents who got in the industry during the BOOM don’t realize how much effort it takes to be a successful agent. They simply see smiling faces in the newspaper and huge dollar signs in year-end rankings and assume, “it must be so easy for that agent.” Another tip not listed there… ABC - “Always Be Closing.” But not in a used car salesman kind of way! LOL!